About Holland Ashrafnia

Holland's undeniable persistence and knowledge of the real estate market coupled with his honest approach and concern for maximizing your investment separates him from his peers. Holland's unique approach to negotiating deals as a principle, allows him to offer his clients the expertise rarely found in the brokerage world. Holland spent his early career working on the developments and sales in the Westside and Studio City.

 

In 2010, in the midst of the worst financial crisis since the great depression, Holland founded his Development companies and sixty properties later, his company has grown to develop high-end custom homes in Beverly Hills, Pasadena, South Pasadena, Dubai, Newport Coast, Hancock Park, Westwood, Newport Beach, Silverlake, Los Feliz to name a few. 

 

His love for development began as a young kid back home watching his grandfather develop high rises. His background in development has given him the capability to inform his clients on investment opportunities and cost analysis, and has given him a keen eye for architecture and design. Born in Kabul, Afghanistan moved to Los Angeles Via Frankfurt Germany at age 7. With a CSUF degree in psychology and a minor in speech communication, Holland is well-trained to meet clients’ needs at every turn. 

Since 2012, Holland has worked alongside Aaron Kirman as Director of New Development, collaborating across luxury residential development, on and off market opportunities and changing market cycles. With Aaron frequently representing some of Southern California’s most significant ultra luxury new developments, their longstanding relationship provides Holland with direct insight into evolving market trends, buyer preferences and the features and design elements shaping the highest end of the residential market.